Resources: Logo Files

Logo Usage Guidelines

Color Usage
The logos should only be displayed in their original colors as provided.
No other colors should be used for the logos.

Size and Proportions
The logos should not be resized, distorted, or altered in any way that affects their proportions.
The provided logos should be used in their original form.

Backgrounds
When placing the logos on different backgrounds, ensure that they are clearly visible and stand out.
If necessary, use a clear space around the logos to maintain visibility and prevent visual clutter.

Clear Space
Maintain a clear space around the logos to ensure their visual impact and prevent any unintended cropping or overlap.
The clear space should be at least equal to the height or width of the logo, as specified in the logo design.

Placement
The logos should be placed prominently and legibly in all relevant materials, such as websites, printed materials, and advertisements.
Ensure that the logos are not obstructed or overshadowed by other design elements.

Font Usage
The logos should be used as standalone elements and should not be combined with any other text or fonts.
No additional font styles or typefaces should be used alongside the logos.

Unauthorized Usage
It is strictly prohibited to use any other logos or modify the provided logos in any way without prior authorization.
Any use of unauthorized logos or modifications is a violation of the guidelines.

Consultation
If you have any questions or require assistance regarding the usage of the provided logos, please contact us at support@paradigm21.realty.

By adhering to these guidelines, you will ensure consistency and brand integrity in the usage of the provided logos.

Which format should I use?

PNG
PNG files are used to store and display images with high quality and support for transparency, and is commonly used on the internet for various purposes. These files may lose quality when enlarged. It’s important to note that PNG may not be the optimal choice for all scenarios. For example, if file size is a concern and transparency is not required, other formats like JPEG may be more suitable.

JPG
JPG, also known as JPEG, is a widely used image file format that provides efficient compression for photographs and realistic images. It offers smaller file sizes, making it suitable for web usage and sharing images online. However, it’s important to be mindful of the potential loss of quality when repeatedly editing and saving JPG files.

SVG
SVG is a file format that uses shapes and lines instead of pixels to store images. It is resolution independent, editable, and widely used for icons, logos, and graphics on the web. SVG allows for scaling without losing quality, supports animation and interactivity, and is accessible.